REVALORISASI IDENTITAS LOKAL MELALUI FESTIVAL CIREUNDEU 2025: ANALISIS TUJUH UNSUR KEBUDAYAAN UNIVERSAL
DOI:
https://doi.org/10.31949/jb.v7i3.17283Abstract
Penyelenggaraan festival budaya merupakan salah satu strategi krusial dalam menjaga keberlangsungan identitas lokal di tengah arus globalisasi. Penelitian ini bertujuan untuk menganalisis representasi kebudayaan pada Festival Cirendeu 2025 melalui kerangka tujuh unsur kebudayaan universal menurut Koentjaraningrat. Metode yang digunakan adalah kualitatif deskriptif melalui observasi lapangan, dokumentasi, dan analisis teori. Hasil penelitian menunjukkan bahwa Festival Cirendeu 2025 berhasil mengintegrasikan unsur bahasa, sistem pengetahuan, organisasi sosial, peralatan hidup, mata pencaharian, religi, dan kesenian sebagai satu kesatuan sistem budaya yang dinamis. Festival ini berfungsi tidak hanya sebagai ruang ekspresi estetika, tetapi juga sebagai media edukasi, penguatan solidaritas sosial, dan penggerak ekonomi kreatif berbasis kearifan lokal.
Keywords:
Cirendeu Festival 2025, Koentjaraningrat, Cultural Elements, Cultural PreservationDownloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 Gunawan, Jajang Hendar Hendrawan, Feni Awati Darmana, Sandra Septian W.t, Azhar Nuriyanti, Aulianissa Ramadhani, Agam Muhamad Firdaus, Fauzan Fadhillah

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
An author who publishes in the BERNAS: Jurnal Pengabdian Kepada Masyarakat agrees to the following terms:
- Author retains the copyright and grants the journal the right of first publication of the work simultaneously licensed under the Creative Commons Attribution-ShareAlike 4.0 License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal
- The author is able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book) with the acknowledgment of its initial publication in this journal.
- The author is permitted and encouraged to post his/her work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of the published work







